In today’s episode, Ken Greene welcomes Rocky Lavani to talk about the importance of taking profits out of a business up front, in order to protect oneself financially in case the business should fail. They also discuss the difficulties of taking simple actions that lead to success.

Ken and Rocky talk about the book, Profit First, and how it can help business owners to better manage their finances. Rocky explains the principle behind Profit First, which is that businesses will use up whatever is allocated to them. He says that entrepreneurs often throw time and money at problems instead of thinking through them. He advises small business owners to follow a simple system consistently in order to increase their cash flow.

https://www.greenefi.com/profit-first-conversation-with-rocky-lavani-episode-253/